PROCESS

At Poterie Serghini, we are delighted to present creations entirely made by hand. Each piece of pottery is carefully shaped on a potter’s wheel by our skilled artisans, using their ability and expertise passed down through generations.

Our patterns are hand-painted, without the use of molds or stencils, giving each piece a unique identity.

The manufacturing process demands human strength, time, patience, precision, and assurance, thus ensuring articles of exceptional quality.

Despite our commitment to manual labor, we have managed to organize ourselves to meet our clients’ needs by offering a large production capacity, without ever sacrificing the quality and authenticity that have built our reputation.

Step 1 - Tested by Strength
In the form of stones, the clay is extracted from the Safi hill and manually crushed with a wooden hammer (meijem). The crushed clay is then soaked for 48 hours in a water basin to soften it, before spreading it on the ground to dry for an additional 48 hours. The clay is then vigorously kneaded with feet and hand to obtain uniform lumps.
Step 2 - Tested by Hand
Through highly delicate gestures, the raw clay is harmoniously shaped by hand on a wheel (louleb). Right and left hands work together and complement each other, guiding the artisan turner (loualbi) in their perception of volumes and their transformation. With a wire cut, the potter detaches his work to place it on a board (tbec). After 48 hours of drying, the potter resumes his work to turn, refine details, and apply slip.
Step 3 - Tested by Fire
Still fragile, the pieces are hardened in the fire in a kiln for 48 hours. This is a crucial step, greatly feared by the artisan due to the risk of breakage or cracks. The cooling then lasts 24 hours, resulting in a semi-finished piece called a "biscuit."
Step 4 - Tested by the Eye
Brush in hand, with a precise and meticulous gesture, the artisan, sitting on a small bench with eyes fixed on their work, creates and decorates. Color blends and decorations are inspired by nature, Moroccan cultural symbols, the artisan's personal history...
Step 1 - Tested by Strength
In the form of stones, the clay is extracted from the Safi hill and manually crushed with a wooden hammer (meijem). The crushed clay is then soaked for 48 hours in a water basin to soften it, before spreading it on the ground to dry for an additional 48 hours. The clay is then vigorously kneaded with feet and hand to obtain uniform lumps.
Step 2 - Tested by Hand
Through highly delicate gestures, the raw clay is harmoniously shaped by hand on a wheel (louleb). Right and left hands work together and complement each other, guiding the artisan turner (loualbi) in their perception of volumes and their transformation. With a wire cut, the potter detaches his work to place it on a board (tbec). After 48 hours of drying, the potter resumes his work to turn, refine details, and apply slip.
Step 3 - Tested by Fire
Still fragile, the pieces are hardened in the fire in a kiln for 48 hours. This is a crucial step, greatly feared by the artisan due to the risk of breakage or cracks. The cooling then lasts 24 hours, resulting in a semi-finished piece called a "biscuit."
Step 4 - Tested by the Eye
Brush in hand, with a precise and meticulous gesture, the artisan, sitting on a small bench with eyes fixed on their work, creates and decorates. Color blends and decorations are inspired by nature, Moroccan cultural symbols, the artisan's personal history...